Create. Group


Create. is the Middle East’s leading strategic digital communications agency, transforming national visions into cultural impact. With teams across the UAE, Saudi Arabia, and Egypt, we deliver social, creative, and digital experiences alongside performance, production, and AI innovation—all at speed and with award-winning quality.

Our philosophy, We Create Fans, goes beyond followers to build lasting advocacy. By inspiring, impacting, and standing out, we turn audiences into loyal communities who actively drive cultural and economic transformation.

Over the past year, we have partnered with nation builders, global innovators, and iconic brands to deliver work that celebrates heritage, fuels tourism, redefines industries, and embraces technology. From elevating Abu Dhabi’s digital presence, to redefining automotive storytelling and reimagining luxury retail campaigns, our work consistently blends creativity, strategy, and innovation.

Our impact extends beyond client work. Internally, we are pioneering AI adoption, building an empowered culture, and nurturing the region’s next generation of creative leaders. Through initiatives like Create Academy, Just Create. docuseries, and our Women in Leadership series, we are fostering growth, resilience, and representation across the industry.