Qraft Qommunications
Qraft Qommunications is proud to stand among the top 1% of female-owned agencies in the UAE, redefining what an independent PR agency can achieve in the region. Since launching in 2019, we’ve grown into a bold, disruptive, and culture-shaping force in communication, and 2025 marked our most transformative chapter yet.
Our campaigns delivered impact at scale, achieving over 1.6 billion in reach, engaging over 1,500 influencers, and achieved a combined EMV of USD 17.8 million. We redefined experiential PR with exclusive influencer masterclasses and workshops, introduced science-backed storytelling through Ferrero’s first-ever neuroscience experiment in the GCC, and set new regional benchmarks with record-breaking influencer events, from Sol de Janeiro’s first GCC launch with 220+ creators in Dubai to NYX Professional Makeup’s largest KSA event with 150+ influencers in Riyadh.
We also executed the first mass seeding campaign for NYX and Maybelline in the GCC, engaging 500+ nano and micro influencers and proving that scale and authenticity can go hand in hand.
Beyond client impact, we invested in people, expanding our client servicing and design teams while maintaining a 95% retention rate in an industry known for high turnover. Six years in, Qraft remains ambitious, creative, and resilient.