Roxane Magbanua

Roxane Magbanua is a CX and Marketing Director with over 25 years of experience in advertising and marketing, including 19 years in the Middle East. Having managed leading brands across automotive, FMCG, telecommunications, retail, fashion, and healthcare, she is passionate about building customer-centric businesses that drive sustainable growth.  A firm believer in the power of brand storytelling and exceptional customer experiences, Roxane combines strategic thinking with a challenger mindset to create disproportionate brand advantage and commercial impact.