Waqas Amin

Waqas Amin, Creative & Brand Leader Waqas Amin is a creative and brand leader with over 16 years of experience shaping iconic public and private sector brands across the Middle East. Currently Director of Creative & Production Services at the Royal Commission for Riyadh City, he leads the development of strategic brand identities, integrated campaigns, and high-profile initiatives, including Riyadh Expo 2030, Red Sea Global, and the Saudi Made Identity. Renowned for blending cultural heritage with modern design excellence, Waqas has built multidisciplinary teams, delivered award-winning creative strategies, and championed innovation through AI-driven storytelling.